INA KESS

In 2023 I worked for INA KESS, a luxury womenswear company. I was responsible for overseeing and managing both the national and international fashion E-commerce platforms, as well as functioning as a Digital Content Marketing creator. I produced visual and written content for events, websites and newsletters, photographed lifestyle content for our digital channels and participated onto the creation of our first online magazine during our pop up store at Zurich’s airport. I was actively involved in the creation and supervision of weekly newsletters, marketing materials, and promotional content. Additionally, I prepared the creatives for Google Ads advertisements, participating in weekly calls onto the monitoring and analysing the most winning strategies.